Monday, January 10, 2011


The other day me n wifey went to Tesco to buy some groceries. When we went to look for belacan (prawn paste) we saw this:

Everything about it screamed awesome.From the colour contrast of metallic blue and gold, to the perspective lines surrounding a bell, with the iconic prawn and dragon emblem, it's as if Jackie Chan designed the packaging himself.

Usually, other belacan packaging are downright boring...

Presentation is very VERY important

1 comment:

Azzam?? said...

awesome!!! belacan yang paling manly pernah aku tengok